Content Curation & Calendar Management

Brands Of Colour

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Challenge

The challenge for Brands Of Colour was creating content which resonated with their audience. The founder, a one girl band needed to free up time to focus on other areas of the business so outsourced the content calendars and curation to me.

Solution

I created a content calendar each month for the Brands of Colour instagram page, curating content and writing copy based on the months content themes. This freeā€™d up time for the founder to work on other areas of the business and once the content calendar was complete content was ready to be published to social channels.

Results

  • Constant increase in followers MoM

  • Increase in engagements over time (39%)

  • Increase in brand awareness and advocacy